Product | Dual Magnetic Design and Top Display: JNR Aurora Debuts in the UK Market

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Product Highlights:

·Top Display Screen: The JNR Aurora comes equipped with a top integrated screen, a rare feature in the industry, which displays real-time battery level and e-liquid remaining.

·Thirty thousand inhalations: The "2+10ML" e-liquid cartridge design has a total capacity of 24ML e-liquid, allowing for up to 30,000 inhalations.

·Taste options: Offering a selection of 12 diverse flavors, including single flavors and double flavor combination packs.

·According to a notification from the UK MHRA, the product has obtained marketing authorization from the Medicines and Healthcare products Regulatory Agency and is now available in the UK market.

【By 2Firsts】Recently, 2Firsts noticed that the e-cigarette brand JNR has launched a new model called JNR Aurora on its official website. This product features a "2+10" design and was officially listed in the Medicines and Healthcare products Regulatory Agency (MHRA) e-cigarette product announcement database in July.

Magnetic Design with a Total Capacity of 30,000 Puffs

2Firsts have compiled and organized the relevant parameter information of the JNR Aurorae-cigarette, as shown in the figure below:

Based on its specifications, the JNR Aurora features a "2+10ML" e-liquid tank design with a nicotine concentration of 20 milligrams per milliliter (2%), and offers 12 flavor options. It is equipped with a built-in 900mAh battery.

It is worth noting that the JNR Aurora features a magnetic connection design. Previously, several products under the JNR brand, such as the JNR PowerMate 30K and JNR AeroX 32K, have also utilized a similar design. (read more) Unlike some traditional magnetic e-cigarettes that place the screen on the side or front of the battery, the JNR Aurora integrates the screen on the top of the battery, allowing for real-time display of battery power and e-liquid levels.

In terms of product packaging, a JNR Aurora kit includes one JNR Aurora charging device, two 10ml refill pods, and two 2ml pods, as well as a user manual. This means each kit provides a total of 24ml of e-liquid, and the official claim is that the JNR Aurora can be used for up to 30,000 puffs.

Each JNR Aurora kit comes with 2 pods, offering 12 flavor options, including 8 kits with a combination of two different flavored pods and 4 kits with a combination of two of the same flavored pods.

Registered with MHRA, Officially Launched in the UK Market

Two FIRSTS searched the Medicines and Healthcare products Regulatory Agency (MHRA) e-cigarette product notification database and found that the JJNR Aurorae-cigarette device and its accompanying pods had completed the notification process in early July 2025 (read more). Following completion of the notification process by the MHRA, the new SKU has received market authorization and can now officially enter the UK market for sale.

According to database records, a company named "GEEKTECH LLC" has submitted public information for multiple products in the JNR Aurora series under the JNR brand. This information includes:

·JNR Aurora series pods: featuring a variety of flavors including Passion Fruit Kiwi, Mixed Berries, Cherry Cola, Lemon Lime, and Cherry Berry, all with a nicotine concentration of 20mg/ml. The release date is set for July 3, 2025.

The JNR Aurora e-cigarette (refillable, fixed with a specific e-cigarette liquid): Includes flavors such as watermelon bubblegum, mango passionfruit, and cherry watermelon ice, set to be released on July 3, 2025.

·JNR Aurora Device: An e-cigarette device set to be released on July 3, 2025.

·JNR Aurora device: Another JNR Aurora device, scheduled to be released on July 1st, 2025.

In addition, the MHRA database also includes information on a product called "NIPLO TRANSFORMERS X VAPE PEN" submitted by GEEKTECH LLC.

Currently, JNR Aurorae-cigarette has officially landed on the JNR brand's official website and is now available for sale on various e-cigarette retailers' websites in the UK, such as ideavape and vapeonlinestore. The product package is priced at around £11.99.

According to the official website of the World Intellectual Property Organization (WIPO), the trademark "JNR" is registered in multiple countries including New Zealand, Singapore, Brazil, Mongolia, Cambodia, the United Kingdom, and Indonesia by Shenzhen Jiwu Business Intelligence Technology Co., Ltd (referred to as Jiwu Business Intelligence).

Kiwu Business Intelligence was established in 2019, with the company located in the Nanshan District of Shenzhen City.

In addition, 2Firsts also checked the JNR brand official website and the Alibaba Cloud Trademark Search website. The information showed that the "JNR" trademark is registered by G, FIVE NEW TIMES (HK) LIMITED, a subsidiary of Ke Woo New times (Hong Kong) Limited. The company is located in the Kwun Tong area of Kowloon, Hong Kong, and was established in November 2023.

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