Product | UK MHRA Lists Multiple Low-Nicotine Sweet-Flavored SKUs from AL FAKHER; VOZOL and VOOPOO Roll Out New Open-System Devices

Jul.09.2025
Product | UK MHRA Lists Multiple Low-Nicotine Sweet-Flavored SKUs from AL FAKHER; VOZOL and VOOPOO Roll Out New Open-System Devices
The UK MHRA database shows a surge of new SKU listings from brands like ELFBAR and SKE in early July, featuring high-capacity devices and low-nicotine sweet-flavored products. Amid the looming disposable vape ban, compliant products such as open-system devices have become the focus of these filings.

Special notice:

1.This article is for internal industry communication only and does not make any recommendations for brands or products.

2.The images displayed in this article are only used to describe facts and not intended as advertisements for any products.

3.This article is prohibited to be accessed by minors.


Key Points:

 

·Multiple brands announce new product launches simultaneously, including mainstream brands such as ELFBAR, SKE, and AL FAKHER. The new SKUs cover rechargeable devices, pre-packaged e-liquids, and open-ended kits.

 

·Taste Differences: AL FAKHER and Starbuzz announce multiple 6mg low concentration fruit/sweet flavor SKUs.

 

·Open Equipment Display: Brands such as INNOKIN, VOZOL, and VOOPOO have launched multiple refillable open devices.

 

 

【By 2Firsts】2FIRSTS queries of the UK Medicines and Healthcare products Regulatory Agency (MHRA) e-cigarette product notification database revealed that brands such as SKE, JNR, AL FAKHER, VOZOL, and INNOKIN all had new SKUs announced in July. These new SKUs, once approved by the MHRA, indicate that they have received marketing authorization and will soon be officially entering the UK market for sale.

 

2Firsts has compiled and organized the information from the Medicines and Healthcare products Regulatory Agency's (MHRA) e-cigarette product notification database since July. This includes new SKUs for various types of e-cigarette brands. Below are the details of the notifications.

 

 

ELFBAR and SKE have Each Released Public Announcements for Two SKUs

 

In the "ELECTRONIC CIGARETTE - RECHARGEABLE, DEVICE ONLY ANY RECHARGEABLE WHICH CAN ALSO BE USED AS A REFILLABLE SHOULD BE REPORTED UNDER THE REFILLABLE CATEGORY" product category, a total of 20 SKUs have been updated as of July 9th.

 

Product | UK MHRA Lists Multiple Low-Nicotine Sweet-Flavored SKUs from AL FAKHER; VOZOL and VOOPOO Roll Out New Open-System Devices
The UK Medicines and Healthcare products Regulatory Agency (MHRA) publishes information on e-cigarette product alerts database|Mapping: 2Firsts

 

·ELFBAR brand officially announces the launch of two new devices: the ELFBAR DUAL10K Device and the ELFBAR 4in1 Ultra50 Device.

 

·SKE brand announces the SKE CRYSTAL FIT Device and the 30K PRO MAX Device.

 

·IGNITE brand announces the release of the P8 Pod Device Battery.

 

·VOOPOO brand announces the release of the VOOPOO VINCI SPARK 220 MOD.

 

·ELUX and FIREROSE have announced the ELUX CYBEROVER 6K device and FIREROSE CYBEROVER 6K device, respectively.

 

 

Al Fakher and Starbuzz have Announced Multiple 6mg Specification SKUs

 

In the product category "ELECTRONIC CIGARETTE – REFILLABLE, PLACED ON THE MARKET WITH ONE TYPE OF E-LIQUID (FIXED COMBINATION)", a total of 23 SKUs have been updated as of July 9th.

 

Product | UK MHRA Lists Multiple Low-Nicotine Sweet-Flavored SKUs from AL FAKHER; VOZOL and VOOPOO Roll Out New Open-System Devices
UK Medicines and Healthcare products Regulatory Agency (MHRA) e-cigarette product notification database public information | Illustration: 2Firsts

 

·The nicotine concentration of JNR brand's new SKUs is 20mg/ml, which is the maximum concentration allowed for e-liquid under UK/EU TPD/TRPR regulations.

 

·The brands Al Fakher and Starbuzz (submitted by PRANK ELECTRONICS TRADING L.L.C) unveiled multiple flavor SKUs in July.

 

·The nicotine concentration of the new SKUs from the AL FAKHER and Starbuzz brands is 6mg.

 

·The new SKUs of AL FAKHER and Starbuzz brands have a draw count ranging from 5,000 to 30,000.

 

·The new SKUs from AL FAKHER and Starbuzz brands focus on fruit/sweet flavors.

 

 

Innokin, Vozol, and Voopoo Announce New Open Pod Systems

 

In the "ELECTRONIC CIGARETTE - REFILLABLE, DEVICE ONLY" product category, a total of 15 SKUs have been updated as of July 9th.

 

Product | UK MHRA Lists Multiple Low-Nicotine Sweet-Flavored SKUs from AL FAKHER; VOZOL and VOOPOO Roll Out New Open-System Devices
UK Medicines and Healthcare products Regulatory Agency (MHRA) e-cigarette product alert database public information | Illustration: 2Firsts

 

·Innokin brand announces PLEXUS GO Kit and PLEXUS PRO Kit.

 

·JNR announces new products including the JNR FOX Device, JNR PANDA DEVICE, JNR PANDA X DEVICE, JNR FluxPro Device, AURORA DEVICE, JNR ACE( DEVICE), JNR FLUXGO Device, JNR BladeSleek Device, and JNR S21.

 

·VOZOL brand announces SLEEK VISION DEVICE.

 

·The VOOPOO brand has unveiled the Argus G3mini and ARGUS Z NANO models.

 

In the product category "Kit - Pack containing more than one different e-cigarette device and/or more than one different refill container/cartridge," there have been a total of 7 SKUs updated as of July 9th.

 

Product | UK MHRA Lists Multiple Low-Nicotine Sweet-Flavored SKUs from AL FAKHER; VOZOL and VOOPOO Roll Out New Open-System Devices
UK Medicines and Healthcare products Regulatory Agency (MHRA) e-cigarette product notice database public information | Diagram: 2Firsts

 

 

Involving brands such as SMOK, UWELL, INNOKIN, LOST VAPE, and VOOPOO.

 

On June 1st, the UK officially implemented a nationwide ban on the sale of disposable e-cigarettes, prohibiting the sale of products that cannot be refilled with e-liquid or have non-rechargeable batteries.

 


As a leading global media and think tank in NGP, 2Firsts is committed to providing the latest product and technology information and insights for practitioners worldwide in various categories such as e-cigarettes, heated tobacco products, and modern oral products. This aims to drive technological change and innovation in NGP products globally, ultimately bringing safer products and lifestyles to tobacco consumers worldwide.

 

With its information sources covering the supply chain in China and global markets, 2Firsts' product coverage has become one of the most influential platforms for the introduction of new products and technologies worldwide.

 

Welcome to contact 2Firsts for: 

1. Providing leads on new products and technologies; 

2. Providing comments on products and technologies; 

3. Seeking media coverage for your products; 

4. Collecting sales channels for products;

 ...

 

Contact information:

1. Email: info@2firsts.com

2.Contact 2Firsts CEO Alan Zhao on LinkedIn.

 

 

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Liverpool City Region Considers Healthier Advertising Rules for Trains, Ferries and Buses — Vapes Included
Liverpool City Region Considers Healthier Advertising Rules for Trains, Ferries and Buses — Vapes Included
The Liverpool City Region is considering a region-wide clampdown on advertising for junk food, sugary drinks and vapes on publicly owned infrastructure. The move is framed as part of a broader push to promote healthier lifestyles and tackle deep-rooted health inequalities, with a particular focus on reducing children’s exposure to harmful marketing in public spaces. The plan is set to go before the Combined Authority on Friday.
Jan.23 by 2FIRSTS.ai
Russia considers digital tagging for e-cigarette products to strengthen industry regulation
Russia considers digital tagging for e-cigarette products to strengthen industry regulation
Russia is considering digitizing e-cigarette products for better industry regulation, aiming to protect consumers and prevent counterfeit products.
Feb.05 by 2FIRSTS.ai
Belarus plans to tighten licensing for e-cigarette and e-liquid trade; Lukashenko expresses support
Belarus plans to tighten licensing for e-cigarette and e-liquid trade; Lukashenko expresses support
A report says Belarus plans to tighten, at the legislative level, the licensing of trade in electronic cigarettes and related mixtures (e-liquids). The draft law was discussed at a meeting chaired by President Alexander Lukashenko with the leadership of the Council of Ministers, according to a BelTA correspondent.
Feb.06 by 2FIRSTS.ai
HB337 Moves Forward: Cigarette and Nicotine Taxes Set to Rise in Utah
HB337 Moves Forward: Cigarette and Nicotine Taxes Set to Rise in Utah
Utah lawmakers are advancing HB337, a bill that would raise the state cigarette tax by $2 per pack and restructure taxes on other nicotine products. The proposal replaces weight-based taxes with percentage-based rates and removes reduced rates for certain modified risk products. Supporters say it will curb youth tobacco use, while opponents warn of cross-border shopping and harm to consumers seeking alternatives.
Feb.17
Fiscal benefit, not health, strongest indicator for vape bans – Contributed by Samrat Chowdhery
Fiscal benefit, not health, strongest indicator for vape bans – Contributed by Samrat Chowdhery
Data shows 75% of nations with state stakes in tobacco trade ban modern substitutes compared to 10% in the free-market group. What is driving these divergent regulations?
Feb.04
Croatian decree raises excise duties on tobacco products effective January 1, 2026
Croatian decree raises excise duties on tobacco products effective January 1, 2026
Croatian government decree provides that higher excise duties on tobacco manufactures and tobacco products take effect from January 1, 2026. Excise on e-liquid is set at €0.25 per millilitre, on heated tobacco products at €211.30 per kilogram, and on a new tobacco product at €126.90 per kilogram. The decree’s explanation says 2026 budget revenue from these excises is expected to increase by €129.1 million.
Jan.07 by 2FIRSTS.ai