KT&G Launches New HTP Device MIIX UPTOO, Available Nationwide from March 6

Business by 2FIRSTS.ai

Mar.06.2024

KT&G Launches New HTP Device MIIX UPTOO, Available Nationwide from March 6

KT&G launches new HTP pod "MIIX UPTOO" for lil Hybrid heating tobacco device, available in convenience stores nationwide from March 6.

According to a report by Business Korea, South Korean company KT&G has launched its new heated tobacco product (HTP) "lil Hybrid" with a dedicated pod "MIIX UPTOO," which will be available for purchase at convenience stores nationwide in South Korea starting from March 6th.

Since its first appearance in 2018, the lil Hybrid series has received high praise from consumers. In particular, in July 2023, KT&G introduced an upgraded version called “lil Hybrid 3.0” featuring three new smoking modes and advanced technology such as a "pause" function.

The "Scroll Hybrid 3.0" offers the same performance as the previous version, "Scroll Hybrid 2.0," with various modes such as "Standard Mode," "Classic Mode" with significant impact, and "Casual Mode" that shortens the preheating time to 10 seconds.

References:

[1] KT&G, 릴 하이브리드 전용스틱 ‘믹스 업투' 출시

Also Read:

[1] New pod flavors for Ploom X Advance by JT

[2] PMI Japan Introduces New SENTIA Balanced Gold Pod for IQOS

[3] Philip Morris Applies for SENTIA Trademark in South Korea

[4] Philip Morris International Plans to Launch LEVIA, a Tobacco-Free Pod

[5] Limited Edition "Lil Hybrid 3.0 D-Project Edition" Available

[6] KT&G Expands Sales of "lil HYBRID 3.0" Nationwide

#Asia #Products #South Korea #Heated tobacco products #Vaping devices #E-cigarette devices #E-cigarettes and Heated Tobacco Products

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn

Notice

1. This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2. The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3. This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4. Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

Copyright

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

AI Assistance Disclaimer

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

NYC Reaches Settlement with E-Cigarette Distributors in Flavored Vape Crackdown

New York City has reached settlement agreements with two e-cigarette wholesalers accused of selling flavored vapes illegally. The companies agreed to stop all flavored vape transactions in the city and face $1,000 fines for future violations. Litigation against other defendants in the broader case continues.

Nov.25 by 2FIRSTS.ai

Energy Marketers of America Backs White House Crackdown on Illicit Vape Shops, Urges Cleanup of ‘Gray Area’ Market

The Energy Marketers of America (EMA) has publicly endorsed the White House’s enforcement campaign against illicit vape shops, saying it will help address the regulatory “gray area” that has emerged since 2020 due to delayed product approvals. EMA noted that a large volume of unauthorized imported disposable e-cigarettes worth about $86.5 million has been seized and called for stronger, more localized enforcement efforts to ease the burden on compliant convenience retailers.

Dec.04 by 2FIRSTS.ai

Philip Morris International Restructures to Drive Its Smoke-Free Transformation

Philip Morris International (PMI) announced a new organizational model effective January 1, 2026, creating two main business units — PMI International and PMI U.S. — to accelerate its smoke-free strategy. The restructuring replaces four regional segments with three: International Smoke-Free, International Combustibles, and U.S., enhancing agility, governance, and long-term growth in reduced-risk products.

Nov.05 by 2FIRSTS.ai

Japan Tobacco launches third limited-edition Ploom AURA color “Aqua Green,” rolling out nationwide in December

Japan Tobacco (JT) announced that its heated tobacco device Ploom AURA will introduce a new limited-edition “Aqua Green” color in December. As the third release in JT’s 2025 limited series, the model will be available through official channels from December 1 and will roll out to convenience stores and selected tobacco retailers nationwide starting December 9.