According to a report from Better Retailing on August 22nd, United Wholesale Scotland (UWS) has launched a new e-cigarette delivery service, claiming to allow retailers across the UK to obtain exclusive brands at "market-leading prices" and an average profit margin of 50%.
The service called "United Vapes" officially launched last week, offering core brands such as ELFBAR, LOST MARY, SKE, and IVG, as well as exclusive products from Japanese manufacturer Gippro and a total of 16 brands in partnership with the company.
According to UWS, "United Vapes" is open to retailers across the UK, with goods being distributed from UWS warehouse in Glasgow. There is no minimum order requirement, but orders over £150 qualify for free delivery services. After shipment, delivery to the store is expected within 2 to 7 days, with the option for next day or Saturday delivery available for an additional fee.
UWS General Manager Chris Gallacher stated that the service is targeting tens of thousands of convenience stores across the UK.
We have market-leading prices and a great variety of products. E-cigarettes are a very important category in convenience retail, and now is the right time for us to expand across the UK. We are always looking for new avenues for growth, and United Vapes can deliver warehouse prices directly to retail stores.
We will directly send advertising emails to retailers, not limited to retailers within our own company, but also targeting customers of some major competitors. We aim to help retailers across the UK grow in the e-cigarette category. Compared to some competitors, we will offer a wider range of products.
Louise McKenzie, Director of E-commerce and Marketing at UWS, added that some brands collaborating with wholesalers will be launching in the UK for the first time.
One of the brands is the Japanese company Gippro, one of the top-selling e-cigarette companies in New Zealand, Australia, and Central Asia. The brand has entered over 400 retail stores and is now exclusively entering the UK market through United Wholesale Scotland.
We will be launching promotional campaigns at multiple sales points in England with our partners. Some of our partnerships with specific suppliers will also provide exclusive discounts that no other company can match.
United Vapes will become the exclusive distributor of the brand. We aim to stay ahead of the market and solidify our position as a leader in the compliant e-cigarette market.
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