WeChat Announcement: Vape Included in Prohibited Items for Sale

Regulations by 2FIRSTS.ai
Mar.13.2024
WeChat Announcement: Vape Included in Prohibited Items for Sale
WeChat announces crackdown on personal accounts selling prohibited items to protect user information and rights.

On the evening of March 12th, the WeChat Security Center released a governance announcement titled "Announcement on Governing the Behavior of Personal WeChat Accounts Posting Information on the Sale of Prohibited Items." In order to regulate the information posting behavior of personal WeChat accounts, safeguard the information security and legitimate rights and interests of WeChat users, and for any personal WeChat accounts that publish, display, or disseminate various prohibited items for sale information in any form, the WeChat team will strictly follow the requirements of relevant national laws and regulations, as well as the provisions of the "Tencent WeChat Software License and Service Agreement" and the "WeChat Personal Account Usage Rules." Depending on the seriousness of the violation, a tiered punishment will be implemented: for violations, the content will be deleted upon discovery; for violating accounts, the WeChat account may be warned, restricted, or prohibited to use certain or all functions, the account may be temporarily suspended, or permanently banned.

 

Announcement disclosure: Personal WeChat accounts are not allowed to publish, display, or disseminate various prohibited items for sale information, including but not limited to the following examples:

 

01 Violating the rules by promoting pharmaceuticals or medical devices 

02 Tobacco and e-cigarette advertising 

03 Illegal categories such as sexual health products 

04 Controlled substances like aphrodisiacs 

05 Black and gray market items such as cheat software and fake IDs 

06 Pornographic and sexually suggestive content 

07 Weapons with killing power such as imitation guns, bows and arrows, controlled knives, and air guns 

08 Illegal loan content 

 

The WeChat Security Center reminds users that posting illegal or prohibited items for sale through social media platforms such as Moments, Video Accounts, or live streaming is a violation of rules. Assisting friends in promoting and selling illegal or prohibited items through reposts in Moments or WeChat groups can result in both the seller and reposter facing administrative penalties if issues arise.

 

Users are also reminded to cherish their WeChat account usage rights and not violate existing laws and regulations during use. The WeChat Security Center will handle violations according to relevant laws, regulations, and user agreement rules, and cooperate with authorities to protect the legitimate rights and interests of WeChat users and other parties.

 

The WeChat team is urging users to cherish their usage rights of WeChat accounts, strictly abide by laws and regulations, follow user agreements, and avoid engaging in any illegal activities. The WeChat Security Center will handle violations in accordance with laws and regulations and user agreements, and cooperate with relevant authorities to protect the legitimate rights and interests of WeChat users and other parties.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Australian Government and Spotify Launch Third Phase of Youth Vaping Education Campaign
Australian Government and Spotify Launch Third Phase of Youth Vaping Education Campaign
The Australian Government and Spotify have launched the third phase of the Youth Vaping Education Campaign under the theme “Buddy Up – Make a Pact to Quit Together.” This phase shifts the focus toward peer and community support by encouraging young people to quit vaping together.
Apr.16 by 2FIRSTS.ai
PMI’s Smoke-Free Business Accounts for 43% of Net Revenues in Q1 as Full-Year EPS Guidance Rises
PMI’s Smoke-Free Business Accounts for 43% of Net Revenues in Q1 as Full-Year EPS Guidance Rises
On April 22, 2026, Philip Morris International released its first-quarter 2026 results. The report showed net revenues of $10.146 billion, up 9.1% year on year; adjusted diluted EPS of $1.96, up 16.0%; and smoke-free products accounting for 43% of total net revenues. Based on first-quarter performance, the company raised its 2026 full-year adjusted diluted EPS forecast to $8.36 to $8.51, or $8.11 to $8.26 excluding currency.
Apr.23 by 2FIRSTS.ai
    Shenzhen Tobacco Monopoly Bureau Moves to Advance E-Cigarette Regulatory System 2.0
Shenzhen Tobacco Monopoly Bureau Moves to Advance E-Cigarette Regulatory System 2.0
The Shenzhen Tobacco Monopoly Bureau recently held the city’s 2026 e-cigarette regulation work conference to implement higher-level meeting requirements, review the city’s e-cigarette regulatory work in 2025 and during the 14th Five-Year Plan period, assess the current situation, and deploy the rollout of E-cigarette Regulatory System 2.0 across Shenzhen’s tobacco commercial system.
Apr.28 by 2FIRSTS.ai
Philip Morris Limited Launches Delia to Expand IQOS Iluma Consumables Portfolio
Philip Morris Limited Launches Delia to Expand IQOS Iluma Consumables Portfolio
Philip Morris Limited has announced the launch of Delia, the latest addition to its portfolio of heated tobacco and zero-tobacco sticks exclusively compatible with the IQOS Iluma range.
Apr.03 by 2FIRSTS.ai
OLAF and Customs Authorities From 30 Countries Seize More Than 94 Million Illicit Vape and Heated Tobacco Items
OLAF and Customs Authorities From 30 Countries Seize More Than 94 Million Illicit Vape and Heated Tobacco Items
The European Anti-Fraud Office said on April 17 that its “JCO VAPE” operation, carried out together with customs authorities from 30 countries, successfully targeted the illicit trade in e-cigarettes and heated tobacco products. The operation, conducted from November 14 to December 15, 2025, resulted in seizures of more than 94 million items and more than 2,500 kg/l of tobacco products, e-cigarettes, devices, and related goods.
Apr.20 by 2FIRSTS.ai
Goyang City Urges Relevant Sellers to Apply for Tobacco Retailer Designation by April 23
Goyang City Urges Relevant Sellers to Apply for Tobacco Retailer Designation by April 23
Goyang Special City in South Korea said it has informed local sellers about the revised Tobacco Business Act, which will take effect on April 24, 2026, and urged them to apply for tobacco retailer designation.
Mar.13 by 2FIRSTS.ai