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BAT Extends Partnership with McLaren F1 Team, Unveiling MCL38 Design by Japanese Artist

BAT by 2FIRSTS.ai
Apr.08.2024
BAT Extends Partnership with McLaren F1 Team, Unveiling MCL38 Design by Japanese Artist
British American Tobacco (BAT) partners with McLaren F1 team for 2024 F1 season, unveiling MCL38 with design by Japanese artist MILTZ.

According to the latest information on British American Tobacco (BAT) official website, the Formula One team McLaren used the F1 car "MCL38" with a design created by Japanese artist MILTZ during the 2024 F1 Japanese Grand Prix held in Tokyo from the 5th to the 7th. The "Driven by Change" project for this event was jointly developed by BAT's e-cigarette brand "Vuse" and the McLaren Formula One team.

 

BAT announced on April 8th that the company has signed a partnership agreement with the McLaren Racing team for the 2024 season and beyond. This deal means that BAT will continue to be the official main partner of the McLaren Formula One team for the 2024 season and beyond.

 

References:
[1] BAT and McLaren Racing announce multi-year partnership extension
Also Read:
[1] Expansion of Glo Hyper Air Sales Channels to Offline Stores
[2] BAT CEO Denies Moving Listing to New York
[3] BAT Sells 3.5% Stake in ITC for $2.1 Billion
[4] BAT Considering Sale of Partial Stake in Indian ITC Company
[5] BAT Opens Innovation Center at Global R&D Headquarters in Southampton
[6] UK E-cigarette Tax Plan Supported by BAT CEO
[7] BAT to Release Annual Performance Report, Switching Focus to E-cigs and HTPs
[8] Discount Promotion for New Glo Hyper Pro Starting March 4
#Europe#Open system e-cigarettes#United Kingdom#Heated tobacco products#Major companies

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