Haypp Group Calls for Safer Nicotine Trading Laws in UK

Regulations by 2FIRSTS Leona Zhu
Mar.15.2024
Haypp Group Calls for Safer Nicotine Trading Laws in UK
UK online nicotine retailer Haypp Group launches campaign urging safer nicotine trading laws in response to England and Wales' disposable e-cigarette ban.

According to a report by betterretailing on March 14th, the UK online nicotine retailer Haypp Group has launched a new campaign calling for safer nicotine trading laws to be implemented in the UK. This move is in response to the previous announcement banning disposable e-cigarettes in England and Wales.

 

Marcus Lindblad, head of legal and external affairs at Haypp Group, stated, "These proposals could have a positive impact on (retailers) sales, as smokers will choose safer options. Retailers should start adjusting their inventory (after the announcement of the ban on disposable e-cigarettes).

 

The group's proposal is as follows: tobacco product packaging should be child-resistant, using child-proof packaging; product descriptions should not appeal to minors, only clear and accurate flavor descriptions should be used, rather than adding advertising to attract people; sales behind the counter. Nicotine products should not be openly displayed, but rather hidden behind the sales counter, which also applies to any online retailers; the maximum nicotine content for all products in the UK market should be 20mg per pack; the maximum pH value for all products on the market should be 9.1, and the minimum pH value should be 5.6; all products on the UK market should be tested according to the standards of Nicoleaks.com, including the aforementioned nicotine and pH values.

 

Lindblade continued to say:

 

Retailers can demonstrate their sense of responsibility and ability for independent thinking, then government legislation will be more relevant and consumer-centric to ensure we are providing the right products for consumers. As a responsible retailer, we hope to ensure that we are doing everything possible to support government proposals to restrict the promotion of nicotine products. While the current focus is on e-cigarettes, nicotine pouch retailers also need to make changes urgently to create a sustainable industry.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Philip Morris USA Reaches $66M Settlement With Washington State Over MSA Payment Dispute
Philip Morris USA Reaches $66M Settlement With Washington State Over MSA Payment Dispute
Philip Morris USA has reached a settlement with Washington State and agreed to pay $66 million to resolve disputes over annual payments under the 1998 Master Settlement Agreement (MSA) for the period 2005–2015.
Nov.04 by 2FIRSTS.ai
Belarus to Tighten Vape Regulations, Raise Excise Taxes in 2026
Belarus to Tighten Vape Regulations, Raise Excise Taxes in 2026
Belarusian lawmakers are drafting a new bill to regulate the vape market amid growing concern over youth nicotine use and the spread of illegal products. While a total ban is not planned, the focus will be on stricter licensing, advertising limits, and higher taxes.
Nov.19 by 2FIRSTS.ai
2Firsts Observation|ZYN Launches Brand Advertisement at Dubai International Airport, Promoting Itself as “World’s No.1 Nicotine Pouch Brand”
2Firsts Observation|ZYN Launches Brand Advertisement at Dubai International Airport, Promoting Itself as “World’s No.1 Nicotine Pouch Brand”
2Firsts observed that Philip Morris International’s (PMI) nicotine pouch brand ZYN has launched digital screen advertisements and product displays at the Dubai International Airport Duty Free area, featuring flavors such as Spearmint, Black Cherry, and Cool Mint, while promoting itself with the slogan “World’s No.1 Nicotine Pouch Brand.”
Nov.13 by 2FIRSTS.ai
JT Q3 2025: Revenue +18%, Profit +30%; RRP Volume +40%; Guidance Up
JT Q3 2025: Revenue +18%, Profit +30%; RRP Volume +40%; Guidance Up
Japan Tobacco (JT) delivered a strong Q3 2025. Revenue rose 18.3% year over year to ¥947.2 billion, with adjusted operating profit up 27.8% to ¥279.0 billion (+20.8% at constant currency) and net profit up 29.7% to ¥176.7 billion. Growth was led by reduced-risk products (RRP): total RRP volume climbed 40%, with heated tobacco (HTS) up 53%. In Japan, the launches of Ploom AURA and EVO pods pushed HTS category share to 15.5%, while the Ploom user base has nearly doubled versus two years ago.
Oct.30 by 2FIRSTS.ai
U.S. 25 Attorneys General Urge Shopify to Block Illegal E-Cigarette Sales
U.S. 25 Attorneys General Urge Shopify to Block Illegal E-Cigarette Sales
California Attorney General Rob Bonta and the City of New York co-led a bipartisan coalition of 25 attorneys general in urging Shopify Inc. to take stronger measures against merchants selling illegal e-cigarettes and other tobacco products through its platform. The letter calls for cooperation between Shopify and U.S. states to address the persistent sale of unapproved vaping products.
Nov.25 by 2FIRSTS.ai
Malaysia Ministry of Health to submit proposal to Cabinet for comprehensive ban on e-cigarettes, measures set to combat smuggling and black market
Malaysia Ministry of Health to submit proposal to Cabinet for comprehensive ban on e-cigarettes, measures set to combat smuggling and black market
Malaysia Ministry of Health to propose full ban on e-cigarettes, citing health and financial burdens; cabinet approval pending.
Oct.08 by 2FIRSTS.ai